Voiced by Lewis and co-written with Charlie Dark MBE, the piece evolved beyond its original recording into a multi-touchpoint experience. Hosted on Spotify, it travelled with global ambassadors en route to the British Grand Prix, was brought to life by Lewis at a closed London event, and extended into the physical world through “Pause Pods” at lululemon’s Regent Street flagship.

Designed as a two-minute escape from the pace of the city, the pods invited people to sit, slow down and listen to Lewis’ recording.